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Les Producteurs de Lait du Québec
The beautiful advertising campaign for Les Producteurs de Lait du Québec continues! The LG2 agency asked Andi Meier to make funny and disproportionate clay characters for their Christmas campaign that is currently online and displayed in the beautiful winter scenery of Quebec.
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Quebec Milk's Producers
Because it was everywhere (or, "icitte") in Quebec during the holidays, we will keep showing you more. TV, web ads, wild signage, big posters in the subway and shopping centers ... LG2's Milk Producers campaign, illustrated in modeling clay by Andi Meier has made many heads turn and generate beautiful smiles to Quebecers and tourists this Christmas.
Les Producteurs de lait du Québec
Ad campaign for Les Producteurs de lait du Québec (Milk Producers of Quebec) created by Andi Meier with LG2 agency of Montreal.
Creative capsule
Here is our tenth CREATIVE CAPSULE. This month, we invite you to meet Andi Meier, our young and smiling German artist working with some Plasticine. He shows a lot of creativity, his compositions are more and more complex and his universe is unique. Big marks and famous magazines appeal to him and the results are magnificent. Décrouvrez down here his interview and also some photos of him in the work in its studio. To work with Andi is a charm!
Describe your creative lab in a few words?
Messy, but there are unicorns flying around.
In two sentences, how would you describe your work technique?
Everything is modulated in clay, photographed and arranged on computer.
What is the project of which you are most proud of?
One of the projects I am really proud of are the illustrations for “The Washington Post”.
What are your favourite colors to create?
I prefer bright pastellic colours.
Why did you become an artist?
I wanted to become famous and rich.
In four words, how would you describe your style of illustration?
Colourful, happy, hand-crafted, ironic
What is the project of your dreams?
To make my own illustrated-book.
What does a typical day in the life of Andi looks like?
-Option 1: standing up at 7, taking a shower, riding on my bike to my office, creating the whole day amazing new clay-illustrations, going to the gym, meeting friends and go to bed.
-Option 2: snoozing about 2-3 hours, standing up at whenever, riding with my bike to my office, watching the whole day you-tube-videos, riding home, go to sleep.
What inspires you?
There are many things in everyday life, which are really inspiring. But I especially like watching tourists making selfies – a perfect inspiration for character-design. But of course the internet is also pretty helpful.
What is your favourite blog or website?
Globally, I like to surf on Instagram and Pinterest... no favorite !